08.06.2026 20:01
Sales of Fenerbahçe's new season jerseys have begun. The yellow-navy club introduced the jerseys at a ceremony last week, and it was reported that a record was broken in the first five days of sales.
Fenerbahçe achieved a historic success with the 2026/27 season jerseys it introduced to its fans before the new season.
NEW JERSEYS FLYING OFF THE SHELVES
The new jerseys, introduced last week with a grand launch event, were practically fought over from the moment they went on sale. Following the promotional event, which was also attended by the club's former players, the jerseys garnered great interest. The appearance of Sadettin Saran and club executives at the congress wearing the new season jerseys further increased the excitement among fans, and this interest directly reflected in sales figures.
150 MILLION TL REVENUE IN 5 DAYS
Fenerium officials, who made statements to TRT Spor, stated that they are experiencing the most successful jersey launch period in the club's history. Officials noted that, upon Sadettin Saran's decision, the jerseys were put on sale earlier than the regular schedule, and announced that in the first 5-day period, exactly 150 million TL entered the Fenerium cash register. This striking figure represents an increase of over 70% compared to the same period of the previous year. Based on the "first 5-day sales," this revenue was recorded as the highest-ever earnings in the club's history for all time periods.