Famous model Heidi Klum posed for the Intimissimi brand's Autumn/Winter campaign wearing lingerie alongside her 20-year-old daughter Leni. This situation sparked significant debates on social media. The 51-year-old German model appeared in front of the camera wearing a burgundy lace lingerie set, while her daughter Leni opted for black. The photos and videos shared by the mother-daughter duo received intense criticism, especially on Instagram. Many users pointed out that it is inappropriate for a mother to be featured in a lingerie advertisement with her daughter. Some described the situation as "disturbing" and "weird." Heidi Klum attempted to mitigate the criticism by restricting comments on her Instagram post, but the debate spilled over to other social media platforms. On the other hand, Heidi Klum stated in a podcast she participated in a few months ago that she would continue to wear bold outfits as she ages. Klum, who said, "I can wear a mini skirt even at 70 if I want," acknowledged the changes in her body but mentioned that she still feels good about herself. It is known that Klum's daughter Leni, who started her modeling career, has previously participated in similar campaigns. This situation brings discussions about the professionalization of the mother-daughter relationship to the forefront. Klum's private life also attracts attention. The model, who is a mother of four, is currently married to Tom Kaulitz, the guitarist of the band Tokio Hotel. The couple tied the knot in 2019. This incident reignited discussions about celebrities' use of social media and their participation in advertising campaigns with family members. The changing values of society and the boundaries of the fashion industry are frequently questioned through such events.
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