07.05.2025 15:40
Actress and presenter Amanda Holden has now taken an important step in her entrepreneurial journey. The 54-year-old celebrity has officially entered the cosmetics industry by founding her own beauty brand, ALH Beauty Ltd. The focus of her new brand will be on developing personal care and makeup products, which will be sold through exclusive stores.
The well-known name in the television world, Amanda Holden, has taken a new initiative by stepping into the beauty industry. The 54-year-old Holden, who is a judge on Britain's Got Talent and a host on Heart radio, has established her new company ALH Beauty Ltd. The company's area of activity is recorded as the sale of cosmetics and personal care products in specialty stores.
The term "ALH" consists of the initials of Amanda's full name, Amanda Louise Holden. The star previously served as an ambassador for the collagen supplement brand Revive Collagen, but this time she aims to establish herself in the market with her own brand.