27.02.2026 11:12
Tesla has reduced the price of the Cyberbeast model, which did not receive the expected interest, from $114,990 to $99,990, resulting in a discount of approximately 657,000 lira; with this change, the model has fallen below the psychologically significant threshold of $100,000, and some luxury packages have been removed to provide a price advantage.
One of the most talked-about players in the electric car market, Tesla, made a radical price change for its top trim of the much-anticipated Cybertruck series, the Cyberbeast, which did not receive the expected interest. According to the updated list published on the company's official website, the sales price of the Cyberbeast in the US has been reduced from $114,990 to $99,990; this discount means a decrease of approximately 657,000 Turkish lira in Turkey.
FELL BELOW THE $100,000 THRESHOLD
This move by Tesla has allowed the model to fall below the psychological threshold of $100,000 and is interpreted as taking into account the competitive pressure in the market. No price changes have been made for other versions of the Cybertruck series.
"LUXE PACKAGE" REMOVED FROM THE LIST
The price reduction was not limited to just a label change; Tesla quietly removed the "Luxe Package," which it introduced last year, from its sales list. This package included advantages such as supervised full autonomous driving features and free access to the Supercharger network. With the new price, these privileges have been relinquished, meaning buyers will encounter a lower sticker price while giving up some features.
At the same time, Tesla announced a new all-wheel-drive version of its popular Model Y; this new option was launched at approximately $41,990. The price update for the Cyberbeast is seen as a development that will intensify competition, especially in the luxury electric pickup segment.