01.09.2025 15:50
The company named Glint promoted its cleaning product as 'drinkable' and '100% plant-based' through influencers. However, as a result of investigations by the Ministry of Trade, it was determined that the product was not plant-based and contained chemical substances.
The company named Glint promoted its cleaning product as "drinkable" through social media influencers. However, investigations by the Ministry of Commerce revealed that the product is not as claimed, as it contains chemical substances and should definitely not be ingested.
WHAT'S IN THE PRODUCT?
The packaging of the product, which Glint markets as a "herbal cleaning product," states that it contains herbal resin, Himalayan salt, baking soda, vegetable glycerin, and deionized water. However, these listed ingredients do not make the product safe, and the warnings on the packaging reveal the truth.
CLAIMS CONTRADICT PACKAGING WARNINGS
While the product is promoted on social media as "drinkable," the following warnings are present on the box:
- "Keep away from food substances."
- "P260: Do not inhale vapors."
- "P280: Use protective gloves."
- "P301+P330+P331: If swallowed, rinse mouth, do not induce vomiting."
These statements clearly indicate that the product should definitely not be ingested. According to experts, swallowing components used for cleaning poses serious health risks.
“100% HERBAL” CLAIM DOES NOT REFLECT THE TRUTH
Although Glint markets the product with phrases like "100% herbal," "contains no chemicals," and "FDA approved," investigations have proven otherwise. The ministry defined the product as a cleaning chemical, emphasizing that it poses health risks if ingested.
ADS FOUND TO BE MISLEADING
The investigation initiated by the General Directorate of Consumer Protection and Market Surveillance under the Ministry of Commerce was referred to the Advertising Board. The Board evaluated the phrases used by the company, such as "100% herbal," "completely natural," "non-GMO," "environmentally friendly," "biodegradable," and "suitable for asthma patients."
BURDEN OF PROOF ON THE COMPANY
According to the regulation, such absolute assurances must be supported by independent technical reports, accredited test results, and valid certificates. However, Glint could not provide any documents to verify these claims.
"UNPROVEN AND MISLEADING" STATEMENTS
The Advertising Board classified the promotional statements as "unproven and misleading" due to the insufficiency of the documents. Thus, the company's product promotions were found to be in violation of the regulations.