25.05.2026 23:00
In the prize-winning logo competition organized by 24Erzincanspor, the jury announced that no design adequately reflecting the club's corporate identity was found. Following the decision, some fans expressed criticism towards the management on social media. The Erzincanspor management stated that the majority of submissions to the competition consisted of AI-supported productions and announced that no winner was declared.
In the award-winning logo competition organized by 24Erzincanspor, no suitable design for the club was determined as a result of the jury evaluation.
24ERZİNCANSPOR COULD NOT FIND THE LOGO IT WAS LOOKING FOR
In a written statement from the club, it was stated that the competition was organized to reevaluate 24Erzincanspor's corporate identity in line with contemporary design criteria and to achieve a unique, sustainable logo/emblem design that could be used in different media, but no design adequately reflecting the club's corporate identity was found.
REACTION FROM FANS
Following this statement by the 24Erzincanspor management, some fans who participated in the competition reacted to the management on social media.
''80% OF 1860 APPLICATIONS WERE AI-ASSISTED PRODUCTIONS''
While 1680 applications were made for the logo competition organized by 24Erzincanspor, no design worthy of the first prize was found as a result of the jury evaluation. The Erzincanspor management announced that the majority of the applications for the competition consisted of AI-assisted productions and that no winner was announced.
Commenting on the issue, 24 Erzincanspor General Secretary Rıfkı Erdem stated the following:
"As is known, a logo/emblem design competition was organized by Erzincanspor Club to reevaluate our club's corporate identity in line with contemporary design understanding; to carry our historical accumulation, city memory, fan culture, and sporting vision into the future with a strong visual language.
Throughout the competition process, many participants interested in the field of design submitted their creative works to our club with the sense of belonging and excitement they feel towards Erzincanspor. In this context, a total of 1680 applications were made; the intense interest shown in the competition, the effort contributed, and the loyalty to our club have been extremely valuable to us. However, during technical and artistic examinations, the evaluation jury determined that approximately 98% of the applications consisted of AI-assisted productions.
The logo evaluation jury consisted of faculty members continuing their academic activities in the Fine Arts Faculties of our country's prestigious universities. In the evaluations made by the jury, criteria such as originality, ability to represent corporate identity, compliance with contemporary design principles, typographic competence, adaptability to different usage areas, technical applicability, and sustainability were taken as basis.
As a result of the meticulous evaluations, it was concluded that among the works submitted to the competition, no design that holistically meets the future vision, corporate identity, and long-term usage needs of Erzincanspor Club and that would be capable of forming a strong corporate structure even if our club is represented in higher leagues in the future was deemed worthy of the first prize. Therefore, no winning logo was determined in the competition.
We want the public to know clearly that; for our board of directors under the leadership of our Club President Alaattin Yavuz Güneş, the symbolic 100,000 TL prize promised within the scope of the competition is not an amount our club cannot afford. The basis of this decision is not financial reasons; rather, it is the sensitivity towards Erzincanspor's deep-rooted identity, its responsibility of representation, fan loyalty, and the corporate value it will carry in the future.
This decision is not intended to devalue the efforts of the designers who participated in the competition. On the contrary; it should be seen as a natural result of the determination to achieve a visual identity that best reflects the spirit of Erzincanspor, the character of Erzincan, and the sense of belonging of our fans.
Our club's board of directors aims to continue the corporate identity and logo design process with a more comprehensive evaluation approach; to create a strong, original, and sustainable visual identity that will best represent Erzincanspor in the context of design, communication, and sports culture. In this regard, the new logo work to be carried out by our board of directors will be presented to the public's appreciation in the coming days.
On this occasion, we thank all designers who participated in the competition process, the esteemed jury members who contributed to the process, our loyal fans of Erzincanspor, and the public. Announced to the public with respect."