Haberler      English      العربية      Pусский         Kurdî      Türkçe Delivering News and Insights Around the World Keltis
  En.Haberler.Com - Latest News
SEARCH IN NEWS:
  HOME PAGE 27/06/2022 02:52 
24.01.2022 17:27 News >> Tiktok Paid Influencers To Push Videos On Twitter Without Disclaimer: Report

Tiktok Paid Influencers To Push Videos On Twitter Without Disclaimer: Report

Japan office of TikTok’s parent company spread handpicked TikTok videos through influencers, reports Japanese media.

The operator of Chinese social media platform TikTok in Japan paid influencers to spread videos on Twitter without giving a disclaimer to viewers, local media reported on Monday.
The Japan office of ByteDance Ltd., TikTok's parent company, "is believed to have spread TikTok videos handpicked by the company through the influencers to raise recognition levels of the app," according to a report by Kyodo News.
The strategy may be considered "stealth marketing" because viewers probably took the videos as normal posts from ordinary users.
"The company said the practice, which had been in place until last December, of paying influencers to upload specific videos was not aimed at increasing the number of the app's downloads and therefore it thought it was not obliged to clarify that the videos were intended for public relations activities," read the report.
It also refused to divulge the amount and other details of the payments because of "contracts with the social media influencers."
However, it said in a statement that the strategy "could mislead app users and other people concerned," vowing to take "necessary measures to prevent a similar incident from happening again," the report added. -



        Latest News
Algeria's Northwestern Province Of Oran Jolted By 5.1 Magnitude Earthquake 13 minutes ago...
No casualties reported in statement by local authorities.
At Least 5 Killed, Hundreds Injured As Stand Collapses During Bullfight In Colombia 43 minutes ago...
Over 500 people injured as wooden stand lined with spectators collapses during Corraleja bullfight festival in El Espinal.
'Türkiye, NATO, Sweden, Finland To Hold Quadruple Leaders' Summit In Madrid' 13 minutes ago...
Türkiye expects Sweden and Finland to take a clear stance against PKK/PYD/YPG terror groups, affiliated structures, says presidential spokesman.
Explosion In Birmingham Destroys House Amid Reports Of Casualties 28 minutes ago...
West Midlands Police say there are 'reports of casualties, but the number and severity of their injuries is unknown at this time'
Outcry Grows After Dozens Die Trying To Cross Morocco-Spain Land Border -2 minutes ago...
Rights groups demand probe after 2,000 migrants storm militarized border fence on Friday.

 
      Top News
7 Suspected Militants, 2 Soldiers Killed In Clash In NW Pakistan 7 Suspected Militants, 2 Soldiers Killed In Clash In NW Pakistan
Russian Defense Chief Visits Battle Zone In Ukraine Russian Defense Chief Visits Battle Zone In Ukraine
Syrian Torture Victim Recounts Cruelty In Hafez Al-Assad's Regime Prison Syrian Torture Victim Recounts Cruelty In Hafez Al-Assad's Regime Prison
Tunisian Judges Strike For 4Th Week To Protest Sackings Tunisian Judges Strike For 4Th Week To Protest Sackings
Gabon, Togo Join Commonwealth Association Gabon, Togo Join Commonwealth Association
Egypt's Sisi Hails Qatar Ruler's Visit To Cairo Egypt's Sisi Hails Qatar Ruler's Visit To Cairo
Yemen Warns Wheat Stock To Run Out Amid Ukraine War Yemen Warns Wheat Stock To Run Out Amid Ukraine War
Sweden, Finland Should Take Concrete Steps Against PKK/YPG Terrorists, Says Turkish President Sweden, Finland Should Take Concrete Steps Against PKK/YPG Terrorists, Says Turkish President
Türkiye Captures Greek Spy, Say Security Sources Türkiye Captures Greek Spy, Say Security Sources
Some Greek Politicians Target Türkiye To Divert Attention From Strategic Failures: Turkish Official Some Greek Politicians Target Türkiye To Divert Attention From Strategic Failures: Turkish Official