"New move from Hamdi Ulukaya, the sponsor of Fenerbahçe."

24.10.2025 11:11

According to the 2025 Billionaires List, Hamdi Ulukaya, who is the 14th richest person in Turkey, has signed a long-term sponsorship agreement with the U.S. Soccer Federation, which will host the 2026 FIFA World Cup. With this collaboration, Chobani has earned the title of "official nutrition partner" of the federation.

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One of Turkey's richest individuals and the stadium sponsor of Fenerbahçe, Hamdi Ulukaya, leading Chobani, has signed a new sponsorship agreement.



Hamdi Ulukaya, the stadium sponsor of Fenerbahçe and the founder of Chobani, has signed a long-term sponsorship agreement with the U.S. Soccer Federation. The agreement encompasses not only commercial collaboration but also social responsibility projects aimed at young athletes.



14TH ON FORBES LIST WITH A FORTUNE OF 2.3 BILLION DOLLARS



As of 2025, Hamdi Ulukaya ranks 14th on the Forbes Turkish Billionaires List with a fortune of 2.3 billion dollars, continuing to grow the Chobani brand on a global scale. The new agreement with the U.S. Soccer Federation positions Chobani as the federation's "official nutrition partner."



SUPPORT PROGRAMS FOR YOUNG ATHLETES



As part of the sponsorship, many social initiatives aimed at young football players and coaches are being implemented. With the "Chobani Ball Kids" and "Soccer Forward Foundation" programs, scholarships are being provided to youth football clubs, and coach development projects will also be supported. These initiatives are expected to make a significant contribution to the grassroots level of American football.



PARTNERED WITH THE NATIONAL TRAINING CENTER



Chobani is also highlighted as one of the founding partners of the Arthur M. Blank National Training Center, which will bring all of the federation's national teams under one roof. This center is considered one of the largest projects in the federation's infrastructure investments.



LA COLOMBE BECAME THE OFFICIAL COFFEE PARTNER



Chobani's coffee brand La Colombe has been announced as the official coffee partner of the federation. With advertising campaigns and international tournaments to be conducted under this partnership, the brand aims to reach approximately 125 million American fans.



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