20.03.2025 11:30
An investigation has been launched against the famous electrical appliances company Arzum. In a statement from the Competition Authority, it was reported that the investigation concerns whether Arzum has violated competition laws.
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The Competition Authority has taken an important step regarding Arzum Elektrikli Ev Aletleri Sanayi ve Ticaret AŞ, known in the market by the Arzum brand. According to the statement made by the Authority, it was decided to open an investigation against Arzum.
According to the information on the institution's website, the preliminary investigation conducted regarding the allegation that Arzum Elektrikli Ev Aletleri Sanayi ve Ticaret AŞ (Arzum), which operates in the small household appliances sector, violated Article 4 of the Law No. 4054 on the Protection of Competition by determining the resale prices of its resellers and restricting online sales, has been concluded by the Competition Authority (the Authority).
WHETHER IT VIOLATED COMPETITION WILL BE EXAMINED
As the findings obtained during the preliminary investigation were deemed sufficient, it was decided at the Authority's meeting on 20.02.2025 to open an investigation against Arzum in accordance with Article 41 of Law No. 4054 to determine whether Arzum violated Article 4 of the Law by intervening in the sales prices of its resellers and preventing active and passive sales by its distributors to the resellers it sells directly, with the decision number 25-07/177-M(2).
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