30.01.2025 09:41
The world-renowned car manufacturer Mazda has decided to refresh its logo in order to achieve a premium appearance after 28 years. The giant company, which started using the logo revealed in a patent obtained in Japan last July, features a new design with rounder outer contours and a sharpened "M" shape.
The Japanese automotive giant Mazda has made changes to its logo, which it has been using since 1997, to elevate it to a more premium position. It has been learned that the brand, known for its young and sporty image, now wants to adopt a luxurious and sophisticated identity, especially after shifting towards stylish and high-quality SUV models like the CX-90, and has updated its logo accordingly.
IT WAS REVEALED IN A PATENT
The new logo of Mazda, which was revealed in a patent obtained in Japan last July but had never been used until now, will be showcased everywhere starting today.
A MODERN AND SIMPLE DESIGN
The logo, which has changed after 28 years, retains the fundamental elements of the existing design while featuring rounder outer contours and a sharpened "M" shape. On the other hand, the new logo replaces the three-dimensional effect with a more modern and simple flat design.