How could this be? The label that caused an uproar in the chain store.

How could this be? The label that caused an uproar in the chain store.

14.02.2026 10:41

The cucumber, which is stated to have been purchased from the producer for 20 TL, was offered for sale at the chain store for 129 TL; the approximately 5.5 times price difference has sparked controversy.

The price of cucumbers sold in a chain supermarket has sparked controversy due to the difference between the producer and the shelf price. According to the displayed label, the price per kilogram of cucumbers was set at 129 TL. It was stated that the producer's purchase price for the same product was 20 TL. This situation revealed that the product's price increased by approximately 5.5 times before reaching the shelf.

"HOW DOES IT INCREASE SO MUCH?" QUESTION

The price difference between the producer and the supermarket shelf has also become a topic on social media. Citizens questioned how logistics, commissions, and other cost items could create such a high increase.

Here is the label that caused the big debate;

What kind of profit margin is this? The purchase price of the cucumber sold for 129 TL caused outrage

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